Shah Rukh Khan-Visit Mumbai Duty Free For Zero
Creating unique and unforgettable experience for Mumbai International travelers, Mumbai Duty Free associated with Red Chillies Entertainment for their upcoming movie ‘Zero’. Providing yet another exciting in-store Bollywood experience, customers get a chance to win exclusive movie merchandise & movie tickets and a few lucky winners gets a chance to meet the star cast of the movie, Zero.
The campaign was launched by Shah Rukh Khan himself at the Mumbai Duty Free store on 5th December 2018.
The movie promotion is a part of Big December Campaign -The Great Duty Free Sale, where daily few lucky customers will win Free Shopping Gift Cards for Mumbai Duty Free – paying zero for their purchase at the store.
December being the month of celebration, we conceptualized to share the excitement and joy with our customers, giving them various forms of additional value, be it in the form of free gifts, discounted movie tickets, chance to meet the superstars of Bollywood or free shopping vouchers.
To promote the association, the stores were lavishly dressed with larger than life movie posters, life size cut outs of the star cast, movie theme-based visual props and LED in-store signages.
Talking about the association, Manishi Sanwal, CEO Flemingo Travel Retail Ltd. said, “We at Mumbai Duty Free strive to deliver new and unique shopping experiences to our customers and an association with Bollywood helps add an extra scoop of excitement to the mix. In pursuit of our ongoing endeavor to provide best value to shoppers, we are giving free shopping vouchers to few lucky customers daily for the entire month of December, aiding them to spend Zero for their shopping’.
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Tags: Bollywood, Bollywood News, Bollywood Updates, Television, Telly News, Zero, Manishi Sanwal, Shah Rukh Khan