Cinépolis Expands Presence In India With The Launch Of A 7-Screen Multiplex In Bhubaneswar
Cinépolis, India’s 1st International and the world’s 2nd largest movie theatre circuit in attendance, today launched its first multiplex in Bhubaneswar, to further expand its footprint in India. This new Cinépolis cinema has opened in Odisha’s biggest mall, Esplanade One and is equipped with 7 state-of-the-art screens.
The newly launched multiplex is armed with the latest technology and digital projection systems, set to offer consumers the best in-cinema experience. Additionally, the cinema is equipped with state-of-the-art 3-D technology from Real-D systems – world’s most widely deployed and advanced 3-D technology. The large legroom, a standard in all Cinépolis cinemas is designed to offer utmost comfort to patrons while they enjoy their movie.
Uplifting the in-theatre experience like never before, the flagship F&B brand from Cinépolis, Coffee Tree will offer a wide selection of gourmet food. All the Audis in the multiplex has last two rows of VIP seating for a more luxurious and upgraded experience. Movie goers can also enjoy benefits of Club Cinépolis, the company’s loyalty programme.
On this occasion, Javier Sotomayor, Managing Director, Cinépolis Asia said, “We are delighted to launch our first multiplex in the beautiful city of Bhubaneswar. The demand for good-quality entertainment is only increasing, especially from Tier II & III cities and we are building on this opportunity by bringing the unique Cinépolis experience to these markets. This launch is in line with our mission to expand our offerings and penetrate deeper into India.”
Commenting on the launch, Devang Sampat, Director- Strategic Initiatives, Cinépolis India said, “This multiplex is a first-of-its-kind in Bhubaneswar, equipped with enhanced sound system and VIP seats in all its auditoriums. With this launch, movie connoisseurs are sure to be enthralled with this unmatched experience along with enticing gourmet meals offered by the iconic ‘Coffee Tree’.”
Commenting on the launch, Mr Parth Pratim Nayak, Centre Head, Esplanade One Mall, said, “Esplanade One is the biggest mall, not just in Bhubaneswar, but the entire state of Odisha. With Cinépolis now opening its door to our patrons, it will only add to our offerings and ensure a more complete experience. We are delighted to play host to Cinépolis and we are certain this will be a game changer for the Odisha market.”
The launch of the new cinema is line with the company’s ambitious expansion plan and takes the total screen count of Cinépolis in India to 360.
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