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L'Oréal Paris, the world's leading beauty brand, has announced Alia Bhatt as their new global brand ambassador
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Alia Bhatt joins a prestigious lineup of spokespersons including Viola Davis, Jane Fonda, and Kendall Jenner, among others
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Starting September 2024, Alia will feature in L'Oréal Paris campaigns, embodying the brand's values of inclusivity and empowerment
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Alia Bhatt has been recognized by Time Magazine as one of the 100 Most Influential People in 2024, showcasing her significant impact in the entertainment industry
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As a producer and entrepreneur, Alia Bhatt founded Eternal Sunshine Productions to promote powerful storytelling and inclusivity in cinema
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Her debut production, "Darlings," achieved notable success on Netflix, followed by the acclaimed Amazon Prime series "Poacher"
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Alia Bhatt has also been featured in Forbes 30 Under 30 and Fortune's list of 50 Most Powerful Women in Indian business
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With over 85 million Instagram followers, Alia uses her platform to advocate for environmental and social causes, including her sustainable clothing brand, Ed-a-Mamma
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L'Oréal Paris has a legacy of over 40 years of pioneering scientific research and empowering women with their slogan "Because you're worth it"
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The brand continues to inspire women globally, celebrating Parisian beauty and femininity through its innovative campaigns and products
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