HERE'S WHY ANUSHKA SHARMA'S PARI WILL HAVE LOW-KEY PROMOTIONS

Pari is Anushka Sharma's third production film with her production house, Clean State Films. It is a Horror Flick and is directed by Prosit Roy. Along with Anushka Sharma, the movie also features Ritabhari Chakraborty, Parambrata Chatterjee and Rajat Kapoor.

The movie was releasing its short teasers since long and its just some days back when they have finally released the trailer of the movie and it is very unclear from the trailer that Anushka's role in of innocent victim or she is the devil incarnate. But the trailer managed to justify the horror appearance of the movie keeping the viewers in confusion and fear.

And that is the strategy opted by the team for the promotion of the film. This 'no-promotion' technique was earlier adapted by Sidharth Malhotra and Sonakshi Sinha for the movie Ittefaq.

Anushka is currently in Bhopal, shooting with Varun Dhawan for Sui Dhaaga. She won’t take any break and will return only in April. She will not be seen going all out with promotions. A source told a leading daily, “They don’t want anything to be revealed just as yet. It was Anushka and brother Karnesh Sharma’s call to not lineup any interviews, lest they end up revealing anything from the film. Pari isn’t a film where one can even talk about what’s there in it. They want to keep the mystery intact.”

WATCH THE RECENT RELEASED SCREAMER 4 FROM THE MOVIE BELOW

Anushka Sharma is right now busy with her two upcoming projects Sui Dhaaga and Zero. Pari will hit the theatres on March 2.