You have heard of the dialogue ‘Ek baar joh Maine Self-Quarantine kar diya, toh main khud ke Boss ki bhi nahi sunta’ and ‘Ek chutki Sanitizer ki Keemat tum kya jaano Ramesh Babu.’ While the country is battling to spread awareness on social distancing, Hitchki, a popular Bollywood themed Restobar based in Mumbai has come up with a social distancing campaign with famous dialogues from Bollywood such as ‘Kabhi kabhi jeetne ke liye, ghar par baithna padta hai .. Aur ghar par baitkar jeetne wale ko Baazigar Kehte hai, ‘Ek baar joh Maine Self-Quarantine kar diya, toh main khud ke Boss ki bhi nahi sunta’, ‘Ek chutki Sanitizer ki Keemat tum kya jaano Ramesh Babu’ and ‘Mogambo khush hoga jab tum Social Distancing karoge’
Arjun Raj Kher, Brand head of Hitchki says “Social distancing is very crucial in this vulnerable time. Bollywood has always had a huge influence on the people our country and it’s also the essence and the core of Hitchki. To preserve the status quo, we have taken an initiative and started a social campaign on spreading awareness of social distancing. We have incorporated famous dialogues of Bollywood to raise awareness to limit contact with people due to the outbreak of Covid-19. As these popular dialogues and songs are very close to everybody’s heart, we hope it helps in generating a positive outcome.Hitchki is sharing the importance of social distancing and taken a unique twist by tweaking the dialogues of Hindi cinema.