Every newly released film is proving itself to be better than the previous release at the box office. There is a blast in Bollywood with every film. This series is new in the Hindi cinema industry. It can be said that ever since 'Pathan' was released at the beginning of the year 2023, the trend of showing big figures at the box office has started. 'Pathan' has outperformed its predecessors 'Baahubali: Beginning' and 'KGF2' and ' He declared himself ahead by defeating 'RRR'. These were the Hindi dubbed films which created a buzz around South Indian films. When 'Pathan' broke that pride, Bollywood producers were happy. Then, this happiness increased film after film. It seemed that the days of Hindi cinema had returned. Sunny Deol's film 'Gadar 2' defeated Shahrukh Khan's 'Pathan'. The intoxication of 'Gadar 2' remained till Shahrukh's 'Jawaan' came. It is said that the soldier has scuttled Gadar 2. 'Jawaan' showed higher box office numbers than 'Pathan' and 'Gadar'. After this came Salman Khan's 'Tiger 3'. The hype is that this film has brought a feat that will leave everyone behind.
The ever-increasing convoy of hit films has been seen many times in Hindi cinema. Celebration parties have also been happening together, but these days they are seen leaving each other behind like runs in a cricket match. 'Jawan' has moved ahead with only a small amount from 'Pathan'. The collection of 'Pathan' is said to be Rs 1100 crore, while that of 'Jawaan' is Rs 1103 crore. The situation of unreliability is increasing in such a way that it has become difficult to believe what is to be considered true. There has been so much noise about 'Tiger 3' on social media that it seems like it is raining money from this film at the house of the production company YRF and Salman Khan. The reality is that the India box office collection of this film, which was released on 12th November (Diwali), till 29th November (18th day) is 278.05 crores, while the worldwide collection is 447 crores. Here it is necessary to know that the cost of the film is 300 crores in Indian Rupees and on top of that 50 crores is spent on publicity etc. on its release. The producer's share in the amount of box office collection is only 40%, this is a different mathematics. That is, according to the Indian collection, the cost of the film has not even been recovered yet. Now this week's new film 'Animal' starring Ranbir Kapoor is being called the fresh cake of the box office. It will be known after a few days how much the above-mentioned films fare at the box office arena. By the way, forecasts have already started for Shahrukh Khan's next film 'Dinky' which will be released on 21st December 2023 and it will be SRK's third super hit film of this year.
The game of increasing incredulity regarding the collection reports of Bollywood cinema is happening only with the films of big stars. Not with small-budget films. Some low-budget films have also come in between ('OMG 2', 'Dream girl 2', And 'Anari is Back'. Why are their collections not discussed? Why are the audiences not with them? This is a matter of thinking.
- Sharad Rai