Mitron pays homage to Indian armed forces on Army Day: Releases reprise version of ‘Kadam Kadam Badhaye Ja’ as part of #Netaji125 campaign Jyothi Venkatesh
To celebrate Army Day today, leading short-format video app Mitron, released a reprise version of ‘Kadam Kadam Badhaye Ja’, the regimental quick march of Subhash Chandra Bose’s Indian National Army (INA). Taking inspiration from the rousing original composition in 1942, the new version pays tribute to the selfless bravery demonstrated by the Indian Army and all the great individuals who sacrificed their lives for India’s freedom.
The reprise version is played on the background of momentous dates and key timeline of Netaji’s journey for an Independent India. The song aims to evoke patriotic emotions amongst Indians. This reprise version was created in-house by the immensely talented Psybee, who is responsible for all the amazing music produced by Mitron. The song is already being used by Mitron users to create a host of interesting videos as part of #Netaji125 campaign.
Commenting on the release of the song, Shivank Agarwal, CEO and Co-founder, Mitron said: “The Indian Army is a way of life, it is an emotion, a living chronicle of times, events, and incidents. This Army Day let us remember the fallen with deep gratitude & salute those who have served and still serve, putting nation before self.” Further adds, “Today as we commemorate our armed forces, Mitron is here with a reprise version of ‘Kadam Kadam Badhaye Ja’ by Netaji’s soldiers. This is our small tribute to all the men & women in uniform and all the sacrifices they have made.”
The ongoing campaign initiated on January 10 to mark the commencement of Netaji Subhash Chandra Bose’s 125th birth anniversary celebrations will conclude on January 26, Republic Day 2021. Mitron’s version of the popular tune is available across major streaming platforms such as Spotify, Amazon Music and Apple Music amongst others.