Sony MAX to Premiere Sabbir Khan’s 'Adbhut' Direct-to-TV on Sept 15 OTT News: After the recent box office success of horror-supernatural movies such as Shaitaan, Stree 2, and Munjya, Sony MAX is set to make history with the highly anticipated supernatural thriller By Bollyy 24 Aug 2024 in OTT News New Update Listen to this article 0.75x 1x 1.5x 00:00 / 00:00 Follow Us Share After the recent box office success of horror-supernatural movies such as Shaitaan, Stree 2, and Munjya, Sony MAX is set to make history with the highly anticipated supernatural thriller and Sony MAX Original Release: Adbhut as a Direct-to-TV Release, ushering a new era in Bollywood. Adbhut: Sony MAX's Supernatural Thriller Premieres Sept 15 Directed by Sabbir Khan and starring the critically acclaimed Nawazuddin Siddiqui, alongside Diana Penty, Shreya Dhanwanthary, and Rohan Mehra, Adbhut promises to deliver a spine-chilling experience that will enthrall audiences nationwide. The film, produced by Sony Pictures International Productions and Sabbir Khan Films, explores a world where the supernatural collides with reality. This signals a new era for television, positioning it as a formidable platform for high-profile film releases. Comments: Sabbir Khan, Director, Adbhut "Television has always been a powerful medium in India, reaching millions of homes across the country. With Adbhut, we are not just releasing a film; we are penetrating across crores of Indian households all at once. We are making history by embracing a new model that puts the audience first." Nawazuddin Siddiqui, Lead Actor “Adbhut is a film that pushes boundaries, not just in its story but in how it’s being shared with the world. For me, it’s exciting to see a film reach millions of people at once through television. The supernatural genre has always intrigued me, and I believe audiences will find the experience both thrilling and thought-provoking. With this direct-to-TV release, we’re breaking new ground, and I’m proud to be a part of this historic moment.” Udayan Pradeep Shukla, Head - Programming & On-Air Promotions from Sony MAX "In a rapidly changing world, it’s crucial to innovate and adapt. Sony MAX Original Release: Adbhut is our statement of intent that quality content should be accessible to everyone, and the unparalleled reach of television offers the perfect stage for such a monumental event on Sony MAX." This strategic release is set to create waves across the industry, starting a trend where television can potentially become a viable platform for major film releases - so far driven by OTT. This is expected to redefine how audiences consume blockbuster content, making high-quality entertainment more accessible than ever before. Adbhut stands at the forefront of change, heralding a new dawn for television as the ultimate platform for the new wave of cinema that will follow in 2024. Adbhut will air on Sony MAX on September 15, at 8 PM Read also: Bhavika Sharma on Ghum Hai Kisikey Pyaar Mein's Intriguing Promo John Abraham Opens Up About Bollywood Struggles: 'To Stay Alive...' First Glimpse of 'Vishwambhara' Released on Chiranjeevi's Birthday Priyanka & Kareena Reduce Fees for Madhur Bhandarkar's Film #Nawazuddin Siddiqui #Sabbir Khan Related Articles Advertisment Latest Stories Read the Next Article