Producers Guild Of India Signs An Agreement Of Mutual Co-Operation With Nordic Film Commissions Representing Sweden, Norway, Denmark, Finland And Iceland

Producers Guild of India and Nordic Film Commissions have entered into an agreement in Mumbai recently to enhance their relationship for the mutual benefit of the film production industries between India and Sweden, Norway, Denmark, Finland and Iceland.

The objective of this agreement is to primarily work together to share ideas and best practices on domestic and international film production, shooting and promotion. Producers Guild of India and Nordic Film Commissions see this co-operative agreement as one which can further all countries ́ understanding of their film production markets and increase cultural understanding for mutual benefit.

On signing this agreement, Truls Kontny, President of Nordic Film Commissions states that “We wish to enhance our relationship with India and look forward to work with Producers Guild of India to facilitate further opportunities for dialogue and the creation of ideas, sharing of ideas and best practices for a forward thinking film production business”.

Mikael Svensson, Vice President of Nordic Film Commissions, adds that” Hopefully this collaboration will also lead to more common content development and co-productions of TV-series and film projects between India and the Nordic countries”

Siddharth Roy Kapur, President of Producers Guild of India believes that “This agreement of mutual co-operation with Nordic Film Commissions will help to explore new and innovative opportunities to further progress the relationship between the film production industries in India and Sweden, Norway, Denmark, Finland and Iceland”.

Kulmeet Makkar, Chief Executive Officer of Producers Guild of India says that “It would be of mutual interest that the production companies from India have the possibility to get references from Nordic Film Commissions on producers and production service companies across these five countries - Sweden, Norway, Denmark, Finland and Iceland and at the same time, Producers Guild of India will be supporting Nordic Film Commissions’ endeavour to promote these countries in India”.

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