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Radhika Apte Unveils Rivana Gold & Diamonds Latest Edition ‘Noya’

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Jyothi Venkatesh

Mumbai based couture jewellery house Rivana Gold & Diamond launched ‘Noya’ a diamond collection was unveiled at the over crowded Rivana Outlet in Santa Cruz in Mumbai by Radhika Apte . Noya in Hebrew means the “beauty of god “ and is also derived from the Hindi word Naya meaning “New, Renewal, Fresh”. Noya by Rivana therefore is a fresh diamond edition that personifies divine beauty This collection also brings with it beautiful long earrings and broad bracelets, the pieces are crafted by setting white gold and rose gold with fine cut diamonds of various cuts and sizes. Noya captures the essence of today’s woman and is feminine, flirtatious and glamorous, this collection comprises of a statement necklace that bring with them a dash of  elegance and oomph. It captures dainty floral and waterfall motifs playfully. The Jewellery is apt to add bling to a red carpet affair or to cast a spell of magic at your wedding reception. ‘As a brand, our goal is to make couture jewellery accessible for our loyalists and Noya is yet another step towards the same. While curating this selection, Radhika Apte was the only person I had in mind as she represents what a modern woman of today stands for. Today’s woman is not just about being beautiful. ’ said Vaishali Shah, Director, Rivana.‘ I am glad to be a part of Rivana Gold & Diamond’s Collection Launch. I personally love diamonds and I loved the creations from Noya Collection. The pieces are a delight to wear and extremely light and breathable, said Radhika Apte, who wore an alluring sexy brown outfit which revealed her neckline amply.

Radhika Apte
Radhika Apte
Radhika Apte
Radhika Apte

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Tags: Bollywood, Bollywood News, Bollywood Updates, Television, Telly News, Noya, Radhika Apte, Rivana Gold & Diamond