Someone return to the past days of cinema....!

Questions are being raised on the earnings of the cinema and their collection reports. These days the practice of counting the business of films in weeks, months and years has stopped. The market importance of stars is being decided by the earnings of the 3 days of the week-end (Friday, Saturday, Sunday) or the next 3 to 4 days. The most talked about film of this fortnight "Adipurush" has raised questions on its first day's earnings (announced figure of 140 crores). In such a situation, one remembers that era of cinema...

Will cinema be able to return to its golden days? Will the stars get back the same craze that they had in the fifties to nineties? To think like this would probably be just a fantasy! And perhaps the new generation born after 2000 may not even believe that cinema halls were then called "picture houses" or "silver screens' '. Films Silver Jubilee (25 weeks), Golden Jubilee (50 weeks), Platinum Jubilee (100 weeks) used to run, there was a huge crowd at the booking window (ticket window), people used to climb on each other to reach the booking window, in such a way how many clothes were torn, to get tickets The people standing in the long queue used to insert two or three hands together in the small hole of the ticket window, then when they put their hand out with the ticket and the remaining money in a closed fist, they felt like winning a war. The entire expenses of the marketer's house were met by selling cinema tickets!

Then there were no satellite channels and mobiles, cinema was the only means of entertainment. In those days, film stars were worshiped like deities. People from all over the country used to reach Mumbai to catch a glimpse of their favorite stars. In relation to the film world and stars, people could get information only by reading newspapers and magazines. The city of Maya, the world of stars, seemed very mysterious then, and when some secrets of the film industry were revealed slowly like onion peels through newspapers and magazines, the readers used to get immense pleasure. Then people used to believe even the rumors and gossip spread about the stars. For example, the government had banned Dev Anand from wearing black clothes, because girls in black clothes used to fall from the balconies/windows of houses and flats seeing him. Girls used to kiss Rajesh Khanna's entire car and color it with lipstick... etc. People used to believe in the rumours. Even today people of that era believe in those rumours. At that time, film journalists also had a big responsibility and they used to do the important work of grooming the image of the stars. It was a practice for journalists to give parties in five-star hotels. Hero, heroine, producers used to give parties on one pretext or the other so that they could get published. Then the stars did not have Twitter and social networking sites. Even then 'Mayapuri' was on top among Hindi newspapers and magazines, which used to deliver the news of the film world to every household every week. Today film stars are easily available through TV and internet, that's why now we don't get to see that craze towards them.

In those days, journalists used to add new names to successful stars to increase their fame. Like Raj Kapoor was awarded the title of 'Showman' by the journalists. Raj Kapoor best known for acting in films like 'Awara', 'Mera Naam Joker', 'Shree 420', 'Anari', 'Barsaat', 'Bobby', 'Ram Teri Ganga Maili' etc. and for producing and directing many films. He was successful in creating a different identity, for this the journalists gave him the nickname 'Showman' which suited him very well. Dilip Kumar won the hearts of fans and journalists with his stellar performances in superhit films like 'Devdas', 'Ganga Jamna', 'Aadmi', 'Ram Aur Shyam', 'Udan Khatola', 'Madhumati' and many more. His films were mostly on the tragedy plot, so the journalists had embellished him with the title of 'Tragedy King'. Similarly 'in front of my house', 'C.I.D', 'Banarasi Babu', 'Prem Pujari', 'Guide', 'Jewel Thief', 'Swami Dada', 'Johny Mera Naam', 'Hare Rama Hare Krishna' ' etc. Dev Anand was known for his evergreen youth with superhit films, then journalists gave him the title of 'Evergreen', Dharmendra 'Sholay', 'Jatt Yamla Pagla Deewana', 'Dharamveer', 'Razia Sultan' etc. Had excellent performance in films and he was also the master of beautiful stature, so he got the title 'Heman' from journalists, most of Manojkumar's films like 'Upkar', 'Shahid' 'Kranti', 'Purab Paschim', 'Roti Kapda' Aur Makaan etc. was based on patriotism or problems of the country, that's why journalists had made him 'Bharat Kumar', Jitendra got films like 'Farz', 'Tohfa', 'Master Ji', 'Suhaag' 'Raat', 'Vidaai'. Journalists made him 'Jumping Jack' after seeing him jumping in a special type of dance in 'Khoon Aur Pani' etc. Journalists saw Shatrughan Sinha in many films like 'Vishwanath', 'Kali Charan', 'Dostana', 'Kala Patthar' speaking long long dialogues in anger and also liked acting full of short temper and earned him the nickname 'Shotgun'. Had given. Feroz Khan was given horses in 'Chunauti', 'Khote Sikkay', 'Black Gold', 'Kachche Heere', 'Crime', 'Dharmatma', 'Tarzan in India', 'Qurbani', 'Jambaz', 'Yalgaar' etc. Seeing the best vehicles, amazing dresses, trendy pistols, unique gait and dialogue delivery, journalists gave him the title of style icon and cowboy. Rajendra Kumar has done 2 dozen silver jubilee films like 'Arzoo', 'Sangam', 'Aanban', 'Humrahi', 'Aman', 'Mother India'.