'Miley 'Sur' mera tumhara' ! Pt.Hariprasad Chaurasia, Ashish Shelar, Hariharan, Roopkumar, Javed Ali bless Rajeev Mahavir’s ‘SUR Music’ Label and track 'Mohabbat Teri' ! by Chaitanya Padukone

The official launch of Rajeev Mahavir's Los Angeles-based music label, SUR Music, took place in Mumbai The event was attended by a host of musical legends, including Pt. Hariprasad Chaurasia, Hariharan, and Javed Ali, who blessed and inaugurated the label.

The launch coincided with World Music Day, emphasizing the theme 'Healing Through Harmony' The debut track of the label, "Mohabbat Teri", features the legendary Padmashri A. Hariharan, showcasing his soulful voice in a romantic ghazal style.

SUR Music is co-founded by Rajeev Mahavir and Suvarna Pappu, aiming to create a global platform for meaningful musical expression The label's philosophy is "Passionately Original", seeking to produce high-quality vocal music.

The event introduced Sohini Dey, a talented young vocalist whose fresh voice complements Hariharan's timeless sound The track "Mohabbat Teri" blends ghazal with world music, offering a refreshing alternative to contemporary trends.

The creative directors of SUR Music represent the rich heritage of the Jaipur Gharana, bringing a legacy of eleven generations of musical excellence to the label

Rajeev Mahavir expressed his commitment to nurturing new vocal talents and providing them with opportunities through SUR Music He aims to record songs with iconic singers and emerging artists.

The label seeks to bridge the musical worlds of Bollywood and Hollywood, promising cinematic music experiences that are both timeless and emotionally powerful

The launch event was attended by many notable figures from the music industry, highlighting the support and excitement surrounding SUR Music's potential impact on the global music scene