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Ekta Kapoor, one of the most prominent names in the world of Indian television and digital entertainment, is now venturing into the YouTube space with her new show Pyaar Se Bandhe Rishtey. This series is a collaborative project between Balaji Telefilms and Vedant Films.
Recently, the makers organized a press conference to officially launch the show, which was attended by the cast, including Avinash Mishra, Vaishnavi Macdonald, Shabaaz Abdullah Badi, Dipali Sharma, Shraddha Surve, and others.
The highlight of the show lies in its beautiful blend of traditional family values and a modern love story. The creators mentioned that while most YouTube series are limited to 5–8 episodes, Balaji Telefilms is bringing a fresh format to the platform with a drama series comprising 30 to 60 episodes.
The makers also revealed an interesting anecdote—that during Bigg Boss, Avinash Mishra had expressed his desire to work with Balaji Telefilms, and he was the first choice for this show. Visually, too, he was considered the perfect fit for the role.
Shraddha Surve on Her Character
Shraddha Surve, who plays the role of Kavya, shared during the press event that Kavya is a strong, business-minded woman who deeply loves Reyansh (played by Avinash). Her character explores the emotional reality that sometimes love alone is not enough—life throws unexpected challenges and forces us to rechoose our path.
Vaishnavi Macdonald on Her Role
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Speaking about her character, Vaishnavi Macdonald said she plays Chhaya, Reyansh’s mother. “My character is a woman who deeply values family principles and takes pride in her personal beliefs. However, she also has shades of an anti-hero. She’s firm in her views and I enjoy portraying challenging roles,” she said.
Dipali Sharma as Saanchi
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Dipali Sharma, who plays Saanchi, shared that her character is a simple, emotionally grounded village girl who is closely connected to her roots.
Saptarishi and Shabaaz Abdullah Badi
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Actor Saptarishi plays the role of Suryanarayan Singh, a powerful and intense character who speaks little but makes every word count. Meanwhile, Shabaaz Abdullah Badi will be seen as Nandan, who is completely dependent on Suryanarayan and is in love with Saanchi.
Family Atmosphere on Set
The entire cast—Avinash, Ravi, Shraddha, Vaishnavi, Shabaaz—spoke fondly of the warm, family-like atmosphere on set, where every day is a learning experience. They also praised the director, Deepak, for his attention to detail and the emotional depth he brings to every scene.
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In conclusion, the cast appealed to viewers to subscribe to the Balaji Telefilms Limited YouTube channel and be a part of this new digital journey.
Pyaar Se Bandhe Rishtey is a show that will present the complexities of Indian family values, love, ego, and emotional conflict. With this digital foray, Balaji Telefilms is expected to recreate the same success on YouTube that Ekta Kapoor’s shows have achieved on television for years.
You can catch Pyaar Se Bandhe Rishtey on the YouTube channel Balaji Telefilms Limited starting 7th August, with new episodes every Monday, Wednesday, and Friday. This is a limited web series with a total of 60 episodes.
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