PVR INOX Celebrates 20 Years of 'Lakshya' with Grand Re-Release

PVR INOX Cinemas, the largest and the most premium cinema exhibitor in India,  proudly announces the re-release of the iconic film Lakshya, marking its 20th anniversary under PVR INOX Showcase. This special re-release will allow audiences to experience the timeless magic of Lakshya once again on the big screen. Starting June 21, 2024, the film will be screened for the public in over 50 PVR INOX cinemas across more than 20 cities in India.

PVR INOX Showcase: Celebrating Cinematic Milestones with Timeless Classics

PVR INOX Showcase is a captivating IP that honors blockbuster hits and beloved cult classics on their significant milestones, including anniversaries and the birthdays of cast and crew. PVR has had the distinct pleasure of presenting timeless masterpieces like Silsila, Koi Mil Gaya, and Dilwale Dulhania Le Jayenge to name a few. Each screening has been met with an extraordinary and enthusiastic response, leaving audiences spellbound and celebrating the magic of cinema.

Lakshya, a coming-of-age film set against the backdrop of the 1999 Kargil War, features Hrithik Roshan, Preity Zinta, and Amitabh Bachchan in one of their most celebrated performances. Directed by Farhan Akhtar, the film received critical acclaim for its powerful storytelling and memorable characters.

Gautam Dutta, CEO – Revenue & Operations, PVR INOX Ltd, said, “We are elated to celebrate 20 years of Lakshya, a film that has etched an incredible place among Hindi cinema’s cult movies. Our PVR INOX Showcase is a heartfelt tribute to the classics, reviving beloved films on the big screen to let audiences of all ages experience their timeless magic in a true cinema setting. In celebration of this milestone, we hosted an exclusive masterclass with director Farhan Akhtar and co-producer Ritesh Sidhwani at our newly opened PVR Lido Cinemas in Mumbai on June 18. By re-releasing gems like Lakshya, we not only honor their legacy but also invite new generations to savor these cinematic masterpieces as they were meant to be seen.”

Hrithik Roshan shared on Instagram in a long video post, “Filming Lakshya was a life-changing experience, and I am deeply grateful for the journey it took me on. Over 20 years, it has become a giant, an identifiable and relatable film that has become everyone's story. I’ve heard so many discussions and narratives about Lakshya, and it has gone a long way in changing people's lives and livelihoods. Celebrating its 20th anniversary, I'm thrilled to see Lakshya return to the big screen. This timeless tribute to courage and patriotism has ignited countless dreams and inspired generations. Join us in theatres on 21st June to relive this remarkable journey. Congratulations to the team of Lakshya on its re-release, and thank you to PVR INOX for bringing it back to where it belongs. I can't wait to watch it with all of you.”

Join us in celebrating the legacy of Lakshya and relive the magic of this timeless film at PVR INOX Cinemas.

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