Pvr Inox Transforms And Re-Opens Iconic Sangam Cinema In Mumbai

PVRINOX, the largest and the most premiumcinemaexhibitor in India has announced the reopening of theiconicSangamcinemaatAndheri East inMumbaitoday. The newly renovatedSangamnow a state-of-the-art 4-screen multiplex serves as a clear testament toPVRINOXcommitment to reshape cinemas into preferred out-of-home entertainment destinations in the country. The new multiplex augmentsPVRINOXpresence inMumbaiwith 25 properties and 123 screens.

With this launch, PVRINOX consolidates its foothold in Maharashtra with 257 screens in 54 properties and 350 screens across 79 properties in West.

Strategically located at Chakala, JB Nagar neighborhood of Andheri East,   the new multiplexhas a seating capacity of 1121 guests with last row celebrity recliners. The cinema is equipped with the best-in-class theatrical solutions including 2K projection, advanced Dolby 7.1 audio and Next-Gen 3D technology for an immersive experience.

Commenting on the launch, Mr. Ajay Bijli, Managing Director, PVRINOX Limited said, “We take immense pride in extending our presence inMumbaithrough the reopening ofSangamCinema, a cherished neighborhoodcinemawith a rich history. We are delighted to contribute to the metamorphosis of thisiconictheater into a contemporary, immersive cinematic experience, aligning with the expectations of today's discerning audience. We are committed to ensure our brand is both aspirational and accessible to a wider audience and we look forward to providing an enriched cinematic journey for patrons at the revampedSangamCinema.

The visually stunning foyer of the multiplex is designed aesthetically with multiple framed custom artworks celebrating legendary actors and actresses with chandeliers adding to the opulence and grandeur. All auditoriums follow a different colour theme ranging from red, golden, purple and teal matching with seating and carpet. There are extensive F&B facilities at the concession and kiosk displaying a wide variety of menu options.

“Situated in the thriving neighborhood of Andheri East,Sangamholds a prime location that has appealed tocinema-goers within the well-developed residential and commercial surroundings over the years. Now, under thePVRINOXbrand,Sangamaspires to redefine thecinemalandscape setting the stage by offering a world-class movie-viewing experience tocinemalovers. With a fusion of unparalleled hospitality and state-of-the-art theatrical technology, the renewedSangammarks a significant milestone in the evolution of this belovedcinemadestination”,saidMr. Sanjeev Kumar Bijli, Executive Director,PVRINOXLimited.

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