Bright Outdoor Media Limited: Mukesh Sharma Appointed as New CEO of the Company

Bright Outdoor Media Limited is delighted to announce the appointment of Mukesh Sharma as the company’s new Chief Executive Officer (CEO). A seasoned and skilled professional in the media industry, Mukesh Sharma brings with him a deep understanding of leadership. Prior to this, he served as the Business Head at Mid-day Infomedia Limited.

As CEO of Bright Outdoor Media Limited, Mukesh Sharma will now lead the company’s long-term strategic growth journey—focusing primarily on business expansion and profitability enhancement. Additionally, he will explore opportunities in new business verticals and diversified revenue models.

Mukesh Sharma said:

“I’m extremely excited about this new responsibility. Bright Outdoor Media Limited is a prestigious name in the outdoor advertising industry. My focus will be on increasing market share, exploring new revenue models, and strengthening the company's overall profitability.”

Dr. Yogesh Lakhani, CMD, Bright Outdoor Media Limited, said:

“We are confident that Mukesh Sharma will be a strong addition to the Bright family. His experience, leadership capabilities, and proven track record will play a significant role in driving our next phase of growth.”

About Bright Outdoor Media Ltd.

Founded in 1980 and headquartered in Andheri, Mumbai, Bright Outdoor Media Limited is one of India’s leading Out-of-Home (OOH) advertising companies. With 45 years of experience, the company operates over 400 hoardings nationwide, including ownership of 42 out of Mumbai’s 95 digital LED billboards. In addition, the company acquires hoardings from government, semi-government, and private entities, expanding its market presence further.

Services:

Bright, the first BSE-listed OOH media company in India, now offers 360-degree media and branding solutions available across India and internationally. These include:

Events & Exhibitions

Celebrity & Talent Management, Real Estate Management, BTL Activations, Digital & Social Media Marketing, Public Relations (PR), Corporate Gifting Solutions, Preview Theatres, Ad Film Production, OOH and DOOH (Digital LED) Advertising, Transit Media including Train, Metro, Bus, Airport & Taxi Branding, TV, Print & Radio Campaigns, Mall & Multiplex Branding, Cinema and In-Film Branding & Creatives.  Currently, the company owns 45 large-format digital LED billboards, with the number continuously growing.

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