Ranbir Kapoor Launches His Lifestyle Brand ‘ARKS’

Ranbir Kapoor: The Animal star, Ranbir Kapoor, has now ventured into the fashion world. On February 14th, Valentine’s Day, he launched his brand, ‘ARKS’, which is a lifestyle brand. It’s worth mentioning that Ranbir announced his brand last year during an interview on his birthday, September 28th.

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What’s in ARKS?

ARKS, Ranbir Kapoor’s brand, offers a variety of products for men, including cotton jeans, shirts, caps, and designer costumes. Additionally, there’s a decent collection of shoes. The brand also caters to women, offering clothes and footwear for them as well.

Store Launch Photo

Sharing details about his store, Ranbir posted a picture on the official Instagram handle of his brand, including the address of the store (205, Waterfield Road, Bandra, Mumbai). In the photo, he can be seen sitting outside his store.

Inspiration Behind ARKS

Ranbir Kapoor mentions that his cinematic journey and understanding of fashion have had a significant influence on his brand. The aim of his brand is to create stylish and comfortable sneakers. He also shared that the inspiration for this brand came from Mumbai. Having traveled to several cities around the world, he believes no city compares to Mumbai. Mumbai is a city that inspires you to try, fail, and rise again. It’s his home, and it fuels his passion for doing something. He recalls playing football on its streets and cycling on the sidewalks.

Alia’s Love and Support

Alia Bhatt, Ranbir Kapoor’s wife, was very happy about the launch of his new brand. On Valentine’s Day, she shared a sweet picture on social media, where she was seen wearing shoes and a cap from Ranbir's brand. In her post, she wrote, "  Can literally now walk a mile in YOUR shoes—@arks is here! Congratulations, baby. Your dream is live!"

Alia’s Own Brand

It’s worth noting that before Ranbir, Alia Bhatt also launched her own brand, Ed-a-Mamm, which focuses on kids' clothing. The brand offers clothes for children aged 2 to 14 years. Alia launched the brand in 2020, after the birth of her daughter Raha.

Work Front

On the work front, Ranbir Kapoor will be seen in upcoming films like Ramayan, Love and War, and Dhoom 4.

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